Creative Direction. Paula Chalkho
Architects. EEEstudio + Juanito Jones
Manufacturing. Druck Faktoria Grafika
During 2023 we "turned inside out" how Tabakalera will communicate with its audiences, through new leathers and inclusive and friendly elements. We rethought and reorganized everything, to make the invisible visible, pushing the natural limits of the space. Designing from architectural devices to signage systems and from digital screens to indoor and outdoor signage.